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Mark Borkowski (born 1959 in Stroud, Gloucestershire) is a British PR agent and author with an interest in the history of public relations and the art of the publicity stunt.〔(【引用サイトリンク】title=Who the Hell is Mark Borkowski? )〕 He attended King's Stanley Junior School and St Peters High School in Gloucester and began working in public relations at nineteen years old. As founder and head of Borkowski PR, he is a well-known lecturer and speaker on the art of publicity. Borkowski has a column in ''The Guardian'' and has written two books on publicity stunts as related to public relations and has won several awards for his work. ==Career== Borkowski's first job was as the in-house publicist at the Wyvern Theatre, Swindon promoting touring productions and producing poetry and rock events. He moved on to the Theatre Royal, Stratford East, in 1981. The first production he promoted was Nell Dunn's ''Steaming'', starring Brenda Blethyn.〔(【引用サイトリンク】publisher=Imdb )〕 One of his early publicity stunts there was to "kill off" a tap-dancing dog that he had invented to promote an amateur variety night. He also produced more music and performance poetry events. After leaving Stratford East in the mid 1980s, he became a freelance publicist, specialising, uniquely at the time, in theatre and circus, including avant-garde and world theatre and innovative site specific producers, while also working for West End theatre. For ''The Pirates of Penzance'' launch in 1986 at the Palladium, he organised a sword-fighting workshop for the cast with Douglas Fairbanks, Jr. He founded Borkowski PR in 1987. The company works on consumer brands, celebrity and arts and entertainment. They have worked with Michael Jackson (briefly), Noel Edmonds, Graham Norton, Van Morrison, Carlos Acosta, Joan Rivers, Macaulay Culkin, Sir Cliff Richard, Bolshoi Ballet, Cirque du Soleil, The Three Tenors, Eddie Izzard,〔(【引用サイトリンク】title=Mark Borkowski:Redhammer )〕 Led Zeppelin, Stomp, Michael Flatley, Virgin Megastore, Horlicks, American Express, Oxfam, Amnesty, Selfridges, Vodafone, Harrods, Cadbury, ''Mamma Mia!'' and Sony UK Ltd amongst others.〔 Borkowski has had a long association with the Edinburgh Festival; to publicise Archaos, the grunge circus, he organised a series of jumps on motorbikes over traffic queues in the centre of Edinburgh in 1988 and staged the first UK Cowpat flinging competition to launch Hank Wangford at the Festival in 1989.〔 In the 1990s, Borkowski worked for television shows such as ''The Word'', ''Never Mind the Buzzcocks'', ''Our Friends in the North'' and ''Cracker''. Borkowski is now a regular TV and radio pundit on PR, the media and celebrity, often attacking the celebrity industry whilst still working within it.〔 He lectures to the industry, to corporate trade associations and at academic institutions. His column, Stuntwatch, appears on ''The Guardian'' Online.〔 〕 His views about the future for the public relations industry centre around poorly trained staff, low quality awards ceremonies and a desire to keep PR "potent and relevant" and to continue to take risks for his clients. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Mark Borkowski」の詳細全文を読む スポンサード リンク
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